We even use Craigslist when we move; we find used boxes for free, then put them back up when we're done (it's called freecycling). On the down side, we've also learned it also brings out all the crazies. And desperates. And cheapwads. So rather than beat around the bush, I just laid it all out below in our latest post to sell our couch.
In order to write a good Craigslist ad:
- Keep the headline short and to the point.
- Make sure your value prop is placed high in your first paragraph to aid in scanability.
- Don't make it sound too sales-y, and be genuine.
- Say whether your item is new or old, and give its age when possible.
- Keep crazy in mind, because potentially crazy is who will contact you.
- Always accept cash only. Trust me.
- Take a good, quality picture of the item you're selling, with good lighting.
To see the above in action, take a look at our ad below. I dare you to tell me I'm wrong about any of it. (Even the hookers.)
Red striped couch / sofa / where hubby sleeps when he ticks you off - $50
|At $50, this couch is a steal. Don't act like a missing back|
cushion is a big deal, you college students who are going to
buy it and ruin it. (Our dogs ate the cushion during a storm.)
Here's the hard part (we don't think it's hard, but from the responses we've received when we've posted other things on Craigslist, it appears that it is indeed hard because we get stared at like we have three heads when we say this):
1. Must pick up. No, we won't deliver it to you. (Do we look like we run a furniture warehouse?)
2. We can't help you move it. My husband has a bad back and I recently had a hysterectomy. There's one flight of stairs to bring it down, so buck up and bring the neighborhood kid with you to help. And don't be THAT guy -- buy him pizza or slip him a twenty for his troubles.
3. Cash only. No Nigerian scams or promises of bank transfers please. Or hookers. We won't take hookers in exchange for the couch. Just $50 in greenbacks. Thanks.